If you are on board with the BlackBerry Beta Zone, you now have an opportunity to give the new App World 3.0 a try with Research in Motion’s release of the App World 3.0 Beta. RIM is attempting to pump new life into its app community with the World 3.0 in the Beta Zone.
This new version focuses more on finding apps with improved organization of categories and a new home screen. Like the Android Market, or the iPhone App Store, the Beta Zone now focuses on finding apps. The redesign provides tools for searching apps and promotions of featured apps in an easy to discover format. Headers leading to a selection of apps united by a single theme rather than categories or release dates are one of the organizational improvements. Finally, one of the best improvements is putting games and themes available in the Beta Zone in the front row rather than users having to dig for them.
BlackBerry users can filter by the top paid and free apps as well as new releases and new updates. The app previews provide a much faster way to see details as well as share through social networks.
Research in Motion has always claimed to provide “super apps” but there are only about 20,000 BlackBerry apps. Android has over 200,000 and Apple boasts of over 425,000 apps. RIM’s resistance to acknowledge gaming as a major apps driver has been a limitation giving the others a wide lead. Gaming is becoming a serious possibility for RIM with the BlackBerry 7 devices, which will likely cause a greater emphasis on game apps.
If you aren’t currently in the Beta Zone, open an account and start checking out the new and improved App World 3.0.
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