Microsoft recently announced an enticing deal to encourage college students to purchase a Windows 7-based computer (as apposed to…?), offering a free 4 GB Xbox 360 console…providing that the computer costs at least $699 and was purchased through Microsoft or a company partner.
Redmond is being pretty tight on the deal, as a .edu email address (for online orders) or student I.D. (in-store) is required to for “proof” to verify eligibility.
“Starting May 22, students buying a new Windows 7-based PC priced at $699 (U.S.) or more will also get a free Xbox 360 4GB console. Students will be able to choose from the wide range of stylish, powerful and innovative Windows 7-based PCs to find the one that’s right for them based on the features, color, size and price they want. The offer is available at participating retailers for current students in the U.S. while supplies last. Similar student-focused offers will be coming soon in Canada and France.”
This deal is definitely a hard one to pass up (assuming you’ve got a good $700 to spend on a new setup) and an undeniably great marketing strategy, as well…but do we need to force distractions on students? (Not that we’re complaining)